The ARTBA co-chaired Transportation Construction Coalition (TCC) and U.S. Chamber-led Americans for Transportation Mobility (ARTBA is a vice chair) Coalition have launched a two-month television and digital ad campaign targeting D.C. decision makers. The goal is to draw attention to the need for timely action on a robust infrastructure investment package; its centerpiece being a sustainable Highway Trust Fund revenue solution.
This 30-second television ad is appearing on Fox & Friends and MSNBC’s Morning Joe:
A series of digital ads is also being geo-targeted to Capitol Hill and other policy influencers. The ads drive the target audience to an advertorial that fully describes the coalitions’ infrastructure vision.
Contributions to ARTBA’s Transportation Makes America Work (TMAW) program help support such coalition activities.